Cookies can be classified as either ‘essential’ or ‘non-essential’.

Essential cookies: these are cookies that are either:

• used solely to carry out or facilitate the transmission of communications over a network; or
• strictly necessary to provide an online service (e.g. our website or a service on our website) which you have requested.

Non-essential cookies: these are any cookies that do not fall within the definition of essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’ cookies) or cookies used to display advertisements to you (‘advertising’ or ‘targeting’ cookies).

Cookies can be classified as either ‘session’ or ‘persistent’, depending on how long they last after they are placed on your browser.

Session cookies: session cookies last for as long as you keep your browser open. They expire when you close your browser.

Persistent cookies: persistent cookies expire at a fixed point in time or if you manually delete them from your browser, whichever occurs first.

Cookies can be classified as ‘first party’ or ‘third party’.

First party cookies: these are cookies placed on your device by our website domain.

Third party cookies: these are cookies placed on your device by third party website domains.

These are cookies which are strictly necessary for our website to be able to operate or to provide you with a service on our website which you have requested. We use the following essential cookies on our website:

• first party session cookies to remember your input when you fill in an online form over several pages on our website. These cookies are: wp_woocommerce_session_{random}
• first party session cookies for remembering the items you have placed in your shopping cart. These cookies are: woocommerce_items_in_cart, woocommerce_cart_hash .

• first party session cookies to identify and authenticate you when you log into our website so you do not need to repeatedly enter your login information. These cookies are: wordpress_sec_{random}, wordpress_logged_in_{random}
• first party session security cookies used to prevent abuse of the login system on our website. These cookies are: itsec-hb-login-{random}

Legal basis for processing: we process information about you contained in or obtained from essential cookies in ourlegitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests:ensuring our site functions properly and providing you with online services you have requested.

Most browsers allow you to block all cookies, including essential cookies. Please note, however, that if you block all cookies, parts of our website and its functionality may not work or display properly.

You can delete existing cookies from your browser by clearing your browsing data and ensuring that the option to delete cookies is selected.

For more detailed information on how to accept and reject cookies, including guidance for specific browsers, please see the section below entitled

How to accept or reject cookies

Non-essential cookies

 

We use the following types of non-essential cookies on our website:

• Analytical (or performance) cookies
• Targeting (or advertising) cookies

Analytical (or performance) cookies

 

Analytical (or performance) cookies track and gather data about what a user does on a website. These cookies are not essential for our website or its functionality to work. We use the following analytical cookies on our website:

We use Google Analytics cookies on our website. Google Analytics cookies help us understand how you engage and interact with our website, including how you came to our website, which pages you visited, for how long and what you clicked on, your location (based on your IP address), what device you are using and demographics.

The Google Analytics cookies used on our website are: _ga, _gat, _gid. These cookies are session cookies.

These cookies expire after 12 to 48 hours.

The information we collect using analytical cookies is collected on an anonymised basis and retained for 26 months.

More information

Google Analytics cookies are classified as first party cookies as they are set by our website domain, although Google collects and processes information from our use of Google Analytics. To find out more about how Google handles information collected from Google Analytics, see Google Analytics’ privacy policy, which is available here: https://support.google.com/analytics/answer/6004245

For information on how Google uses data from cookies it uses, please visit www.google.com/policies/privacy/partners/

 

How to opt in or out from analytical cookies

See the section below entitled How to accept or reject cookies

To opt out of Google Analytics tracking across all websites in general, you can do so here: http://tools.google.com/dlpage/gaoptout

 

Processing information about you contained in or obtained from analytical cookies

Legal basis for processing: we process information about you contained in or obtained from analytical cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: analysing how individuals use our website to help us improve our website and business. For further information on how we use the information gathered from our use of analytical cookies, including profiling, please see the section entitled Our use profiling in our privacy policy, which is available here: https://www.kensingtonflowers.co.uk/privacy-policy/

Targeting (or advertising) cookies

 

Targeting (or advertising) cookies record information about your visit to and use of our website, for advertising purposes. We use the targeting cookies to remarket advertisements to you on other websites you visit. These cookies are: fr, test_cookie, IDE. These cookies expire after 1 day to 3 months.

 

How to opt in or out from advertising cookies

See the section below entitled How to accept or reject cookies

 

Processing information about you contained in or obtained from advertising cookies

 

 

Legal basis for processing: we process information about you contained in or obtained from advertising cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: displaying advertisements to you about our products and services. For further information on how we use the information gathered from our use of advertising cookies, please see the section entitled Our use of automated decision making and profilingin our privacy policy, which is available here: https://www.kensingtonflowers.co.uk/privacy-policy

Third parties use cookies to analyse your use of our website and/or to display advertisements (including third party advertisements) to you and advertisement conversion tracking such as Google AdWords and Yell.com. Third party cookies used in relation to our website include:

• Yell.com uses cookies to display advertisements to you on other websites based on your interests and behaviour and to measure their effectiveness. You can find out how Yell.com uses your information and how they use cookies by accessing their privacy policy at https://www.yell.com/legal/data-protection-privacy-policy/and their cookies policy at https://www.yell.com/legal/cookie-policy/These cookies are: essential, analytics, user cookies, social sharing and internet-based advertising. For more information about when these cookies will expire you can access the policy here https://www.yell.com/legal/cookie-policy/

 

• Google AdWords cookies to track whether you have come to us via an advertisement we have placed on a search engine results page andelsewhere across the internet, such as another website and to record information relating to how you came to us such as your location when you accessed our website, the time of day you visited and the device you were using and what pages you visited and if you purchased on our website. Google may use different cookies to track how you came to our website depending on what advertisement you clicked on and where.

 

• Pinterest uses cookies to display advertisements to you on other websites based on your interests and behaviour and to measure their effectiveness. You can find out how Pinterest uses your information and how they use cookies by accessing their privacy policy at https://policy.pinterest.com/en-gb/privacy-policyand their cookies policy at https://policy.pinterest.com/en-gb/cookiesThese cookies are: first and third party, personalisation, preferences, security, log in, analytics and service providers. For more information about when these cookies will expire you can access the policy herehttps://policy.pinterest.com/en-gb/cookies

 

• Instagram uses cookies to display advertisements to you on other websites based on your interests and behaviour and to measure their effectiveness. You can find out how Instagram uses your information and how they use cookies by accessing their privacy policy at https://help.instagram.com/155833707900388 and their cookies policy at https://www.instagram.com/legal/cookies/These cookies are: first and third party cookies. For more information about when these cookies will expire you can access the policy herehttps://www.instagram.com/legal/cookies/

 

• Facebook uses cookies to display advertisements to you on other websites based on your interests and behaviour and to measure their effectiveness. You can find out how Instagram uses your information and how they use cookies by accessing their privacy policy at https://en-gb.facebook.com/full_data_use_policyand their cookies policy at https://en-gb.facebook.com/policies/cookies/These cookies are: persistent and session cookies. For more information about when these cookies will expire you can access the policy herehttps://en-gb.facebook.com/policies/cookies/

 

• Twitter uses cookies to display advertisements to you on other websites based on your interests and behaviour and to measure their effectiveness. You can find out how Twitter uses your information and how they use cookies by accessing their privacy policy at https://twitter.com/en/privacy/which also contains their cookies policy. These cookies are: persistent and session cookies. For more information about these cookies you can access this article https://help.twitter.com/en/rules-and-policies/twitter-cookie#

 

More information

For information about the cookies Google uses in relation to the above, see the ‘Advertising’ section on the Types of cookies used by Google page in Google’s cookies policy, which is available here: https://www.google.com/policies/technologies/types/

For information about how Google uses data from cookies for its own purposes, please visit the following link www.google.com/policies/privacy/partners/

 

How to opt in or out from third party cookies

See the section below entitled How to accept or reject cookies

 

Processing information about you contained in or obtained from third party cookies

Legal basis for processing: we process information about you contained in or obtained from third party cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: the purposes for which we use the third party cookies as described above. For further information on how we use the information gathered from our use of third party cookies, including profiling, please see the section entitled Our use of automated decision making and profilingin our privacy policy, which is available here: https://www.kensingtonflowers.co.uk/privacy-policy/

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to the purposes for which we process your information using third party cookies by clicking I accept the purposes for which you use advertising cookies in our cookie tool pop up on our website. For further information on how we use the information gathered from our use of third party cookies, including profiling please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.kensingtonflowers.co.uk/privacy-policy/

Facebook Pixel

We use Facebook Pixel on our website. Facebook Pixel is a tracking code which allows us to track and monitor the success of advertisements we use on Facebook and to improve the effectiveness of those advertisements by recording information such as the device you used to access our website and the actions you took on our website using cookies. We may also use Facebook Pixel to create retargeting advertisements and custom audiences for our advertisements on Facebook and on our website.

Facebook aggregates data gathered from our use of Facebook Pixel on our website with data it gathers from other sources, in order to improve and target advertisements displayed on its website or via its services, to improve its systems and to provide measurement services to third parties which use Facebook’s advertising services. You can find out more about how Facebook handles information they collect about you and other individualsby accessing their privacy policy,which is available here:https://www.facebook.com/about/privacy

In terms of the level of intrusiveness of advertising and other tracking cookies, the profiling that we use for any advertising on Facebook is not deemed intrusive and would not have a significant affect on the individual.

How to opt in or out

See the section below entitled How to accept or reject cookies

Legal basis for processing: we process the information we gather from the use of the Facebook Pixel in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interest:analysing the effectiveness of our advertisements on Facebook. For further information on how we use the information gathered from our use of Facebook Pixel, including automated decision making and profiling please see the section entitled Our use of automated decision making and profilingin our privacy policy, which is available here: https://www.kensingtonflowers.co.uk/privacy-policy/

You can accept or reject some or all cookies (for example, blocking all third party cookies) by adjusting your browser settings. If you do not know how to do this, the links below set out information about how to change your browser settings for some of the most commonly used web browsers:

• Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
• Mozilla Firefox:https://support.mozilla.org/en-US/kb/delete-browsing-search-download-history-firefox?redirectlocale=en-US&redirectslug=Clear+Recent+History
• Microsoft Internet Explorer:https://support.microsoft.com/en-us/help/278835/how-to-delete-cookie-files-in-internet-explorer
• Apple Safari:https://support.apple.com/kb/PH5042?locale=en_US

Some browsers, such as Chrome and Firefox, allow you to change your settings to browse in ‘incognito’ mode, limiting the amount of data placed on your machine and automatically deleting any persistent cookies placed on your device when you finish your browsing session. There are also many third party applications which you can add to your browser to block or manage cookies.

To clear cookies that have previously been placed on your browser, you should select the option to clear your browsing history and ensure that the option to delete or clear cookies is included when you do so.

You can manage and opt out of personalisation of advertisements by Google by visiting Google’s ad settings page here https://adssettings.google.com/andby:

• unticking the button entitled ‘Also use Google Account activity and information to personalize ads on these websites and apps and store that data in your Google Account’; and
• switching the ‘Ads Personalisation’ setting off (i.e. by ensuring the switch at the top of the page is set to the left/grey and not the right/blue).

Alternatively, you can install a free browser plugin here: https://support.google.com/ads/answer/7395996

You can opt out of Google Analytics tracking by installing the browser add-on which is available here: http://tools.google.com/dlpage/gaoptout

You can block Facebook Pixel using our cookie control tool accessed by the ‘C’ button bottom left of the page.

You can install a browser add-on tool called ‘Disconnect Facebook pixel and FB tracking’. This will stop Facebook tracking you on third party websites. You can install the too here:

• For Chrome: https://chrome.google.com/webstore/detail/disconnect-facebook-pixel/nnkndeagapifodhlebifbgbonbfmlnfm?hl=en
• For Firefox: https://addons.mozilla.org/en-GB/firefox/addon/facebook-disconnect/

This Cookies Policy is based on a template provided by GDPR Privacy Policy. For further information, please visit https://gdprprivacypolicy.org

The copyright in this Cookies Policy is either owned by, or licensed to, us and is protected by copyright laws around the world and copyright protection software. All intellectual property rights in this document are reserved. Where we display the GDPR Privacy Policy logo on our website, this is used to indicate that we have adopted a privacy policy template provided by GDPR Privacy Policy as the basis for this Privacy Policy.